This Escape Week we’ve launched the Fire Gets Real Fast phrase and mark in our ads, and we’d like you to help us spread the message. You can help build awareness of the new mark by including it in your email signature alongside the Fire and Emergency logo.
A house fire, no matter its size, is stressful and disorientating. That is why this Escape Week we have been sharing a powerful range of advertising to show the public just how important it is to have an escape plan to increase their likelihood of getting out of a fire safely.
This Escape Week, and in the lead-up to it, we’re targeting the public with real-life stories, and emotive sound and imagery reflecting what can happen if you don’t have an escape plan in place.