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News

New unattended cooking campaign, commentated by Grant Nesbitt shows a race to the flames

13/04/2021 | Public campaign, Risk reduction | National

Hear Grant Nesbitt narrate our latest unattended cooking campaign, titled, 'distraction stakes race to the flames'.

New smoke alarm campaign stars our firefighters

07/03/2021 | Public campaign | National

We’ve launched a new behaviour change campaign to share a familiar message about smoke alarms, only this time, our very own firefighters are at the forefront, helping to inform the public.

Get behind the new Fire Gets Real Fast mark

12/02/2021 | Public campaign, Risk reduction | National

This Escape Week we’ve launched the Fire Gets Real Fast phrase and mark in our ads, and we’d like you to help us spread the message. You can help build awareness of the new mark by including it in your email signature alongside the Fire and Emergency logo.

The powerful stories and visuals of Escape Week

09/02/2021 | Public campaign, Risk reduction | National

A house fire, no matter its size, is stressful and disorientating. That is why this Escape Week we have been sharing a powerful range of advertising to show the public just how important it is to have an escape plan to increase their likelihood of getting out of a fire safely.

Getting escape plans in place this Escape Week

01/02/2021 | Public campaign | National

This Escape Week, and in the lead-up to it, we’re targeting the public with real-life stories, and emotive sound and imagery reflecting what can happen if you don’t have an escape plan in place.

Reminding NZ to stay safe on the campground this summer

23/12/2020 | Public campaign, Risk reduction | National

To make sure the public are well-versed in camping fire safety, we’ve created a safety video starring former All Black Christian Cullen. 

Minister launches our new fire danger tool which answers the question – can I light a fire?

21/12/2020 | ICT/Technology, Public campaign, Risk reduction | National

A key element in this summer’s wildfire prevention campaign is the new fire danger tool, which was launched over the weekend by the Minister of Internal Affairs, Hon Jan Tinetti in Mount Maunganui.

Drop, cover, hold this NZ ShakeOut Day

15/10/2020 | Public campaign | National

Today is New Zealand ShakeOut Day, our national earthquake drill and tsunami hīkoi when New Zealanders are reminded to practice how to keep safe during an earthquake, or tsunami if you’re in a coastal area.

Daylight Saving September Campaign

17/09/2020 | Public campaign, Community engagement | National

As we know, working smoke alarms give people an early alert to fire in their home, and that early alert gives them the best chance of escaping alive. 

Help your neighbours check their smoke alarms and win

11/09/2020 | Public campaign, Community engagement | National

As part of Fire and Emergency New Zealand, we all take a lot of pride in keeping communities safe.

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