This daylight saving we’re introducing Smokey the smoke alarm to New Zealand households, with the aim of motivating people to push the button to check their smoke alarms are working.
Watch exactly what went into our recent live on-air controlled house burn with TVNZ's Seven Sharp.
You don't want to miss this - we staged a controlled house fire that was broadcast live on Seven Sharp.
We’ve launched an innovative new winter fire safety campaign that encourages people to keep warm safely with the tagline – this winter, be toasty, but not toast!
Hear Grant Nesbitt narrate our latest unattended cooking campaign, titled, 'distraction stakes race to the flames'.
We’ve launched a new behaviour change campaign to share a familiar message about smoke alarms, only this time, our very own firefighters are at the forefront, helping to inform the public.
This Escape Week we’ve launched the Fire Gets Real Fast phrase and mark in our ads, and we’d like you to help us spread the message. You can help build awareness of the new mark by including it in your email signature alongside the Fire and Emergency logo.
A house fire, no matter its size, is stressful and disorientating. That is why this Escape Week we have been sharing a powerful range of advertising to show the public just how important it is to have an escape plan to increase their likelihood of getting out of a fire safely.
This Escape Week, and in the lead-up to it, we’re targeting the public with real-life stories, and emotive sound and imagery reflecting what can happen if you don’t have an escape plan in place.
To make sure the public are well-versed in camping fire safety, we’ve created a safety video starring former All Black Christian Cullen.